Business [Melissa Burch] Real Fast Library Marketing (For Friends of Deb Drum)

[Laely]

Module 1 - Preparing Your Book For Libraries

The Library Opportunity
Getting Your Book Ready For Libraries
Pricing Your Book
Getting Your Book Listed With Distributors
Creating Local Demand For Your Book
The All Important Catalog Block
Librarians as Resources
Preparing Your eBook For Library Sales


Module 2 - Getting Your Book Into Libraries

Preparing Your Sales Materials
Mechanics of a Winning Cover Letter
Your Books One Sheet
Your Marketing and PR Plan
The Importance of Press Releases
The Author Sheet
Initial Library Contact
Following Up With Libraries
Library Sales Calls
Impress Librarians With Your Emails
How To Set Up a Library Marketing Campaign Librarians Will Love

Module 3 - Library Databases

California Library Mailing List
Texas Library Mailing List
Alabama Library Mailing List
Arkansas Library Mailing List
Colorado Library Mailing List
Georgia Library Mailing List
Kansas Library Mailing List
Kentucky Library Mailing List
Massachusetts Library Mailing List
Maryland Library Mailing List
Oregon Library Mailing List
South Carolina Library Mailing List
Tennessee Library Mailing List
Wisconsin Libraries
U.K. Library Mailing List

Florida Library Mailing List
Illinois Library Mailing List
Idaho Library Mailing List
Indiana Library Mailing List
Missouri Library Mailing List
Montana Library Mailing List
North Central Kansas Library Mailing List
Academic Ohio Libraries
Branches Ohio Libraries
Ohio Library Institution
Ohio Main Libraries
Ohio Library Master
Vermont Library Mailing List
Vermont Library List Master
Museums, Societies and Foundations

Module 4 - Bonuses

Implementation Webinars
Selling To Chain Bookstores
How To Work With a Sales Assistant
Library of Congress and CIP Blocks - Q&A Session
How To Set Up a Free Marketing Campaign Librarians Will Love
Documentation



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